When it comes to Xiaohongshu, what is your first impression?
A social platform where everything can be found?
A gathering place for e-commerce and micro-businesses?
Or is it a community for young people to share their daily life of eating, drinking and playing?
2020 rushed by in the midst of the epidemic’s oppression. Compared to the apparent weakness of traditional media and other industries in the blockade, digital media, especially social media, can be said to have fully demonstrated its dominance and its own superiority in the lives of Chinese people today in 2020, gaining more and more advertisers’ favor – China in 2020 is still SOCIAL, and the special context of the times clearly shows a broader than imagined digital media market of the future for all media people.
